Portfolio Highlights
Case studies are password protected. Request access via LinkedIn or email.
Key Methods: Semi-structured Interviews, Survey, and Strategic Consultation
Unlocking the 'Global Talent' Market
How foundational research defined a new target audience and pivoted Lingoda’s value proposition from "Language Learning" to "Career Integration."
Key Methods: Survey, Factor analysis, and MaxDiff scaling
Pivoting Business Strategy via MaxDiff & Segmentation
Moving the C-Suite from opinion-based planning to a data-backed strategy.
Key Methods: Survey, Semi-structured Interviews, and Workshop Facilitation
The Lingoda Classroom: Stability & 2026 Vision
How building a "Listening Engine" turned a turbulent launch into a 99.5% reliable learning environment and paved the way for AI innovation.